Puma has had a big week.
The company signed Michael Porter Jr. in addition to Deandre Ayton, Marvin Bagley III and Zhaire Smith earlier. All four players were chosen in the first round of Thursday's NBA draft. Ayton and Bagley were the top two picks, respectively.
The company also named rapper and businessman Jay-Z its creative director of Puma Basketball.
Then Friday, Puma and The Basketball Tournament (TBT) announced a multi-year partnership making Puma the exclusive footwear and apparel partner of the tourney. But in a twist, Puma will offer an official endorsement deal to any player who competes in TBT and signs with an NBA team the following season.