Recent News on Sherdog.com · Aug 11, 2025
UFC, Paramount Announce 7-Year, $7.7 Billion Media Rights Agreement
The Ultimate Fighting Championship will do away with the pay-per-model as it heads into a new broadcast partnership beginning in 2026.
TKO Group Holdings, the parent company of the UFC, and Paramount announced on Monday a seven-year media rights agreement where Paramount will become the exclusive home of all the Las Vegas-based promotion’s events in the United States. According to a release, the deal is with $1.1 billion annually, with the “contract’s payment schedule is weighted more toward the back end of the deal.”