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Opinion: Smarter Ideas for the UFC's Intellectual Property Plans

Editor's note: The views and opinions expressed below are those of the author and do not necessarily reflect the views of Sherdog.com, its affiliates and sponsors or its parent company, Evolve Media.

I’m not telling anyone anything they don’t already know by pointing out the Ultimate Fighting Championship offering on Saturday is not must-see MMA viewing. The card is greatly tarnished since falling from its former mantle as UFC 196, with Cain Velasquez’s back injury nixing his heavyweight title rematch with Fabricio Werdum and necessitating the card’s repositioning on cable television. The new main event, Johny Hendricks-Stephen Thompson, is a strong, relevant welterweight fight and a fine Fox Sports 1 headliner.