While reaction has been mixed since news of the tiered Reebok payouts for UFC athletes leaked onto the internet earlier this month, an ample number of the promotion's fighters have voiced concern about shrinking paychecks under the new deal, creating an unusually restless climate within the broader MMA world.
Or in other words, "the phone's been ringing," as Bellator President Scott Coker recently told MMAFighting.com. And according to ONE Championship CEO Victory Cui, effects of the sponsorship program between the UFC and Reebok haven't just been limited to the western hemisphere.
"We've gotten a lot of interest," Cui said to MMAFighting.