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Once touted as PPV competitor, DAZN offers $70 PPV option for Canelo Alvarez fight

You may recall that DAZN sought to disrupt the pay-per-view market by promising pay-per-view quality fights as part of the DAZN subscription. Tracy Morgan even did a whole commercial about it!

Well they’ve changed their tune. Sort of.

This Saturday’s Canelo Alvarez vs. Callum Smith card in San Antonio is available for current DAZN subscribers worldwide (except in Mexico) at no extra cost. But for non-subscribers, DAZN has partnered with cable providers to broadcast the event on traditional pay-per-view at a cost of $69.99. So why do this when you can just subscribe and cancel right away for much cheaper?