MMA Squared Ep 12: TUF and the Sponsor Tax

There was a time when a large number of UFC fighters were paid more money through sponsorships than their actual fight purse.

This resulted in some of the more memorable fighter sponsors gracing our television screens, such as Condom Depot, Guns America dot com, and Fishy’s Bait & Tackle.

However, one company which sponsored the TUF franchise (back when it was both relevant and valuable) did not care for all these smaller brands getting premium TV time for a fraction of the price (walkout, in-fight time, post fight interview all add up).