As the perpetual nice guy in all story angles of pre-fight build-ups, Georges St-Pierre has received his fair share of trash talk. But unlike many of his peers, the Montreal native says he never took such words to heart.
“Things get out of hand. I think guys, they take it too personal. For me, it never mattered what my opponent was saying to me,” St-Pierre told Ariel Helwani during his Monday appearance on The MMA Hour.
“For me, it’s not personal. It’s about business. And the more he was trash-talking me, in a way, I was making more money.