Dillashaw Releasing His Own Shoe

It must be the shoes.

Bantamweight champion TJ Dillashaw announced a partnership with Athletikan to release a limited-edition sneaker to launch in February.

“(I’m) super excited about it,” Dillashaw said. “It’s fun. I’ve always been into shoes and fashion and stuff like that too.”

Announced on his Instagram account, Dillashaw posted a link where the first 100 people who purchase the shoes will get a personal note from the 135-pound champion. When the shoes are released in February, only 200 will be available, but Dillashaw said he’ll create another version of the shoes after that.

Dillashaw isn’t the first UFC fighter to dabble in the sneaker business, but most have gone by way of the UFC’s…