Speculation and anticipation for UFC 300 has run rampant for what seems like forever. In reality, true fight fans have likely had an eye on the milestone 300th pay-per-view in UFC history since UFC 200 came to a close back in 2016.
The primary reason for this might be due to the high standard UFC 100 set for UFC pay-per-views to end with two zeros. The company’s first landmark event set a company record with 1,300,000 pay-per-view buys, featured one of the UFC’s two or three highest drawing athletes of all-time in Brock Lesnar at the top of the card (in his crowning moment, no less), and introduced fight fans to many of the stars that shaped the way fans would look at the company over the next 100 UFC pay-per-view events.