At this point anyone who counts themselves among the UFC faithful has probably spent nearly as many hours watching that Jose Cuervo commercial featuring Justin Gaethje and Michael Chiesa as it sounds like the fighters spent making it. But for those who want to know just how the sausage is made, Chiesa recently took to the MMA Hour to offer a peak behind the curtain.
Alongside revealing that the shoot took place in 100+ degree weather – requiring Chiesa to repeatedly remove his sweater to get it dried out from constant sweating – the top-ranked welterweight also talked about what it was like to spend so much time locking eyes with lightweight contender Justin Gaethje.