After years of inconsistency, Atlanta United turn to their original mastermind, Tata Martino, hoping his return will restore the Five Stripes’ fearless identity, tactical discipline, and championship ambition.
Gerardo “Tata” Martino’s hiring feels like a movie moment for Atlanta United fans: the architect of the club’s early identity, the coach who led Atlanta United to the MLS Cup in 2018, is back in charge with a two-year deal through 2027. It’s a bold, symbolic move from ownership and the front office — and an opportunity to reset, rebuild and reimpose a clear footballing identity on a franchise that’s drifted since those heady early days.