Springfield News-Leader · Apr 16, 2017
Branson in position to grow into golf mecca
Pinehurst.
Pebble Beach.
Kiawah Island.
Bandon Dunes.
Kohler, Wisconsin.
And … Branson?
It sounds like a game of “One of these things is not like the others,” but if Bass Pro Shops founder and CEO Johnny Morris has his way, his ever-expanding stable of Buffalo Ridge golf courses near Branson will take its place among some of the most popular and storied golf resorts in the United States.
“These places stand out as wish-list golf destinations for serious golfers,” Morris said. “That’s what we want to try to do with this area, to get up to a serious level like that.”
The golf resort business has been a rapidly expanding — and profitable — one for years.