Alabama’s latest blowout of a ranked opponent sank in the ratings on CBS.
Last Saturday’s Alabama/Mississippi State college football game had a 3.4 final rating and 5.4 million viewers on CBS, down 23% in ratings and 25% in viewership from Texas A&M/Auburn last year (4.4, 7.2M) and up 17% and 19%, respectively, from Mississippi State/Texas A&M in 2013 (2.9, 4.5M).
The Crimson Tide’s 25-point win ranked second for the weekend among college football games, trailing only Oklahoma/Baylor on ABC in primetime (3.8, 5.9M). Three of Alabama’s five CBS appearances this season have failed to top the charts, compared to just one of five last year.