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Why aren’t the Vikings playing Laquon Treadwell?

When the Vikings announced last week that Laquon Treadwell would be active for the Monday night tilt against the Giants, optimism washed over fans of the former Ole Miss wideout. Treadwell, who was a healthy scratch the week before and had only logged two offensive snaps through the first three weeks of his NFL career, was perhaps poised for a prime-time breakout.

Instead, Treadwell was on the field with the offense for all of two plays. Through one month of football, Minnesota has yet to throw the ball in the direction of its 2016 first-round pick.

“[I need to] just be me and continue to compete and get better,” a frustrated but patient Treadwell told 1500 ESPN last month.