Oxford residents and University of Mississippi alumni Kyle and Jordyn Thornton rely on their tailgating company, SevenSouth, as their main source of annual income. However, with the recent fall tailgating ban from Gov. Tate Reeves, their business and others like it will essentially be shut down for the entirety of what is typically their busy season.
The couple said that before the COVID-19 pandemic hit, 2020 “was shaping up to be a very big year” for their business. Still, the Thorntons said the company will survive this fall and will be ready to serve its customers in 2021 in a way that is “truly unmatched.