For Ole Miss fans looking for that one perfect shirt to wear to the Grove because they forgot to pack it are now in luck.
The Ole Miss athletic department launched its new fan store, Ole Miss Authentics, on Wednesday just in time for the upcoming football season. The store is located in Highland Court at 1801 Jackson Avenue West.
In partnership with Dyehard Fan Supply, Ole Miss Authentics provides a renewed shopping experience with the Rebels’ new official team store, offering fans gameday essentials in addition to high-end e-commerce, in-venue and store merchandising.
In addition, for the first time, fans will have the opportunity to shop for premier merchandise in The Grove, as Ole Miss Authentics is opening a gameday location near the path of the Walk of Champions.