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MAC, WSC Sports Partner to Revolutionize Digital Content Strategy

Related Topics: Aviv Arnon

NEW YORK -- The Mid-American Conference (MAC) today announced a new three-year partnership with WSC Sports, the leading AI-driven platform for sports content automation. Beginning with the 25/26 college season, WSC Sports’ technology will be used to automatically generate real-time content experiences, video highlights and key moments from all MAC Football, Men’s Basketball, and Women’s Basketball games.

This collaboration marks a significant step forward in how the conference engages its fans and distributes content across digital platforms. Leveraging WSC Sports’ cutting-edge AI platform, the conference will be able to deliver high-quality, real-time content experiences to fans wherever they are, on social media, team websites, apps, and beyond.