Most college basketball fans are aware of the ACC/Big Ten challenge. The two conference face off in both women’s and men’s basketball, a final tally is recorded, and a winner named. The winning conference gets bragging rights. Competition for the sake of competition, or what I like to think what college sports should be all about. Of course ESPN is partners in this, so money is made.
As I have written before, the Sun Belt makes a perfect natural rival for the MAC. They are similar in size and stature. They have a lot of similar bowl tie-ins as well.