Everybody does it, we all need an extra team or two to root for in sports. It's about that time of year where football fans do enough Google searching on random teams to see who will and won't be favored to win their conferences, then find a reason to develop an organized marriage and divorce for their upcoming football-watching pleasures. These dedications are liquid to how much patience you're willing to put up with the team, and reasons why you want to follow a team, religiously or not, are fairly variable.
You could mindlessly pinball your way around Google Images searching up gifs of PJ Fleck, or even find a string of videos on Youtube to burn a half hour or so.