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Niyo: MSU sends muddled message with Beekman's permanent hiring

Michigan State president John Engler introduces Bill Beekman as permanent athletic director. The Detroit News

East Lansing — Brian Mosallam knows what so many of us are thinking.

And as the Michigan State trustee stood off to the side Monday, while reporters surrounded Bill Beekman — the university's new permanent athletic director after a news conference announcing the interim tag he’d held since February was no more — Mosallam knew he had to acknowledge the elephant in the room.

“Yeah, it’s gonna feed into the same-old narrative,” Mosallam said.