The Jacksonville Jumbo Shrimp are one of the more popular minor leagues in all of baseball. The catchy mascot is so popular, it has been ranked amongst the Top 25 teams in licensed merchandise sales for 2018. Jacksonville is the Double-A affiliate of the Miami Marlins.
As a fan here in Jacksonville, the red, white and blue jerseys, and hats are ever-visible here in North Florida and the alternate colors with the famed crustacean affixed on hats is a bit hit with fans who lover their college football teams and the Jacksonville Jaguars, who play football right behind The Baseball Grounds of Jacksonville.