In a country known for boisterous football club presidents, the new American owners of Roma are bucking the trend with the silent treatment.
Dan and Ryan Friedkin have frustrated Italy's all-sports newspapers to no end by not conducting a single interview since they purchased the club last year from fellow American James Pallotta.
Unlike the more outspoken and often foul-mouthed Pallotta, who largely preferred to direct the club from Boston and Miami, the Friedkins (father and son) are showing their dedication to the club in a more old-fashioned manner - by being constantly present.
The Friedkins, who made a fortune distributing Toyotas in Texas, have been a fixture at the empty Stadio Olimpico all season, quietly observing the team's troublesome campaign in Serie A and successful performance in the Europa League.