Estée Lauder continues its legacy of disrupting the beauty industry, bringing its high-performing products to new communities of sports fans who demand peak performance in every aspect of life.
Kicking off in summer 2023, the partnership’s inaugural campaign will launch with players from United’s first team, including Marcus Rashford, Luke Shaw, Alejandro Garnacho and Raphael Varane. Bringing together the worlds of beauty and sports, the campaign will engage fans across our social platforms – with a reach of more than 250 million in China alone – with dynamic social storytelling around the benefits of recharging the skin.
"The bold vision, creativity, and innovation of our trailblazing founder, Mrs.