When it comes to fruit flavored beers, people tend to have really strong opinions. That's always been a little odd to me in these parts, because I've never seen anybody turn down an Abita Strawberry at a crawfish boil. Maybe it's the seasonal aspect of it.
Anyways, I can't speak for the rest of the state, but it's been hotter than hell in Baton Rouge for the last week or so. And something a little sweet is always a nice way to take the edge off if you're throwing something on the grill or hopping in the pool.