Here’s the press release from the 502 Circle folks:
The University of Louisville’s athletics program has a history of success. The school’s alumni and devoted fans continue to support the U of L student-athletes yearly. There is no question that college sports are a significant business in our community.
502Circle, an independent Name Image Likeness (NIL) Collective, has been established to provide opportunities for U of L student-athletes to maximize their NIL based on their hard-earned success. The platform will officially launch on Monday, August 29, and has been created as a wholly unique and cutting-edge NIL Collective, incorporating best-in-class technology.