When it comes to the Los Angeles Rams and general manager Les Snead, it's about the right opportunity at the right price. Snead seldom gets swept up in an NFL auction bidding war. He knows his limits, knows the perceived value, and simply does not cross the line from economic advantage to obscene overpay. He lets that to other NFL general managers.
In the 48 hours leading up to the NFL trade deadline, NFL fans face the same gale-force winds of misinformation that rivals the annual NFL draft. It's all public posturing between player representatives and general managers in veiled attempts to affect the marketplace.