The words themselves are powerful. To speak the words to someone—“I promise”—calls for meaningful concurrent eye contact and can form the basis for marital vows.
The words becoming even more powerful these days is a testament to what LeBron James has done with them.
It can be difficult to keep track of all the elements associated with the I PROMISE umbrella created by the LeBron James Family Foundation. When it was revealed two months ago that Kent State University was guaranteeing four years of free college tuition to the first class in the I PROMISE Program (alongside a similar offer from the University of Akron), most media outlets misreported it as a grant for James’ recently opened and widely heralded I PROMISE School.