The Los Angeles Lakers were toasting Luka Doncic’s massive new deal in Las Vegas. Austin Reaves was absent for good reason. He was halfway across the world, signing autographs, meeting fans, and promoting his Rigorer signature sneaker on a major tour through Asia.
The Stein Line’s Marc Stein reported, “Austin Reaves is — currently away in Asia on a promotional sneaker tour for his Rigorer signature shoe.”
In short: Reaves had work to do, the kind of work that shows just how far he has come.
The Lakers are one of the most visible franchises in sports, and Reaves is now one of their most marketable young names.