CARSON, Calif. – The 2018 FIFA World Cup will be here before you know it and on Thursday, Adidas released the match ball that will be used in Russia next summer.
The Telstar 18 pays homage to the 1970 FIFA World Cup when Adidas’ unveiled their first-ever World Cup match ball. A classic yet modern design, the Telestar 18 a number of cutting-edge elements including brand new carcass and an NFC chip which allows users to interact with the ball over a smartphone.
An icon reinvented.
Introducing: #Telstar18 u26bdufe0f
The Official Match Ball for the 2018 @FIFAWorldCup.