It has been a fixture on the Kop for two decades; the centrepiece of Anfield's pre-match pageantry.
It depicts greatness: trophies and the managers responsible for winning them.
It is, to borrow a phrase from historian Frank Monaghan, “an astonishing piece of folk art”.
You will have seen it, either in person or on TV, this enormous proclamation of Liverpudlianism that traditionally makes its way across the Kop and into the Sir Kenny Dalglish Stand before every home game.
‘Our club, our crest, our life,’ the biggest banner of them all states.
And, in Flags and Banners: The Art of Liverpool FC - a new documentary that premieres on LFCTV and LFCTV GO at 9pm GMT tonight - its creator describes how it has evolved from humble beginnings to an iconographic focal point.