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LFC celebrates sustainability with launch of The Red Way Report

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Liverpool FC is proud to launch its first The Red Way Report, celebrating and highlighting the club's ongoing commitment to creating a better future for its people, planet and communities.

LFC knows it has responsibility as a global football club to help inspire and encourage positive changes in behaviour, and it was with this in mind that it launched its club-wide sustainability programme, The Red Way, in January 2021.

Since then a lot of hard work has gone into embedding The Red Way across the club. Now, every major initiative or decision that is made comes back to the three key areas that have been identified in the inaugural The Red Way Report.