Winning football games is no longer the bare minimum for football fans nowadays, they want to be entertained.
While Manchester City may have set the standard with their slick passing and moving, teams right the way through the Premier League clamour for attractive football.
Tasked with keeping the club in the division, David Moyes delivered a 13th-placed finish for the club with a robust, non-nonsense style of play – and paid for it with his job.
Instead, they brought in Manuel Pellegrini, the suave and sophisticated Chilean with a penchant for opening up opposition defences with short, sharp passes.