For too long the Oakland Raiders have been identified by an eccentric owner, financial crisis, or personnel incompetence. Sure there’s been a fun draft pick or two every few years. We’ve had a couple of over-the-hill free agents join the team for a year or two. Of course, we even had the return of The Godfather himself, Charles Woodson. However, the reality is that expectations have gotten so low, so painfully desperate, that Raiders conversation clings onto the tiniest of glimmers of light as hope for the franchise. Now the narrative can be flipped-turned upside down.
Think about what makes a team iconic and marketable.