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Why Kentucky? Players explain the unmatched tradition and brotherhood

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Duke calls themselves the brotherhood, but we all know BBN is the real one.

NCAA Men's Basketball Tournament - Sweet Sixteen - Newark | Porter Binks/GettyImages

For many aspiring collegiate athletes, Kentucky basketball represents the pinnacle. At media day, players articulated what makes playing for the Wildcats so special, extending beyond mere athletic opportunity to a deep connection with tradition and community. BBN you are all the key.

A blue blood legacy

When asked "Why Kentucky?", Pitt transfer Jaland Lowe was simple and profound in his response: "Why not Kentucky?