What is 'Beamer Ball'? Kentucky prepares for South Carolina's secret weapon

In a game projected to be a low-scoring slugfest, one play in the "third phase" of the game can be the difference between a win and a loss. For South Carolina, that third phase, special teams, isn't just a part of the game; it's an identity. It's called "Beamer Ball," and it's Kentucky's biggest hidden challenge this weekend.

A tradition of excellence

The "Beamer Ball" brand was born at Virginia Tech under Shane Beamer's legendary father, Frank Beamer, whose teams were famous for blocking kicks and scoring non-offensive touchdowns.