Kentucky Sports Radio · Mar 22, 2022
Vanderbilt launches "refreshed visual identity" certain to fix athletic woes
Vanderbilt UniversityVanderbilt football finished the 2021 season with a 2-10 final record, good for last in the SEC. The men’s basketball team finished with a 15-15 record in the regular season, 7-11 in the conference. The women’s team entered postseason play with a record of 13-17 overall and 4-12 in the SEC. Baseball is the school’s most dominant sport, earning five College World Series appearances since 2011. Overall, though, the athletics department as a whole isn’t too pretty, especially in the top revenue sports.
Vanderbilt’s solution to fixing its top-to-bottom issues? A rebranding, of course!