You can’t do big-time college football in the current landscape without Name, Image, and Likeness (NIL). That is 100 percent true in the SEC. Kentucky football is no different.
After a slow start, the Wildcats finally got their official NIL collective “The 15 Club” up and running in November. That collective offers various membership levels starting at $25/month. Fans can also make a one-time donation. Ninety percent of the net proceeds will be paid directly to the student-athletes.
Kentucky head football coach Mark Stoops appeared on KSR and told Matt Jones that those financial contributions are already helping the football program in Lexington despite the slow start as the university administration had to get all of its ducks in a row.