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NCAA files trademark for “Mask Madness”

March Madness is the most wonderful time of year for college basketball fans. With the pandemic expected to last well into 2021 as vaccines are distributed, it’s time to get ready for…MASK MADNESS! This morning, intellectual property lawyer Josh Gerben noticed that the NCAA has filed a trademark for “Mask Madness,” presumably for the tournament in March.

The NCAA has filed a trademark for MASK MADNESS.

The filing, made on December 23, indicates the NCAA will:

1. Sell "MASK MADNESS" branded face masks.

2.