Ted Lasso had that famous yellow "Believe" sign taped above his locker room door, a simple word meant to hold a team together through chaos. A Kentucky fan recreated that same sign for Kroger Field tonight, holding it up proudly on TV, It wasn't they didn't play hard, they did.
But as Ted Lasso also taught us, it’s the hope that kills you.
And once again, hope did what it always seems to do in Lexington. It pulled fans in, gave them every reason to believe, and then left them staring at another gut-wrenching, soul-crushing ending.