That fan-made "Believe" sign, modeled after Ted Lasso's iconic yellow poster but proudly displayed in Kentucky blue and white at Kroger Field, felt cruelly ironic by the end of Friday night. Because once again, belief collided head-on with brutal reality.
Kentucky lost 16-13 in overtime to Texas, extending its agonizing SEC home losing streak to nine games. The Wildcats haven't tasted victory against a conference opponent on their own turf since beating Florida back in September 2023, over two full years ago.
Fans keep showing up, they keep spending money. They get loud and yell their hearts out, and the pour out of the gates a depressed bunch, time and time again.