We have our first big piece of news from SEC Media Days. Bush’s Beans announced a new, multi-year sponsorship agreement with the Southeastern Conference and SEC Network to be the “Official Beans of the SEC.” That means you’re going to see a lot of Bush’s Beans ads, including the one and only spokesdog Duke, on the SEC Network this fall, specifically on SEC Nation, the network’s traveling football pregame show. They’ll also be onsite at SEC FanFare at the football championship in Atlanta and other major SEC Championship events.
“Nestled in the foothills of the Smoky Mountains, our brand has been rooted in the heart of SEC country for over a century,” said Bush’s Beans CEO Al Williams in a press release.