Now Kansas State knows how it feels.
After a decade of defeating Iowa State in the most agonizing ways possible, the Wildcats blew a 17-point lead in the fourth quarter and lost 42-38, the highest-scoring Farmageddon game of all time on Saturday at Jack Trice Stadium.
It was a fitting end to what was a mostly disappointing season for K-State.
At times, the Wildcats looked legitimately good against the Cyclones and put themselves in position to extend both their winning streak in this series (to 11) and their bowl streak (to nine) under coach Bill Snyder.