Under current football coach Lance Leipold, the goal has become sustainability, after a massive turnaround that has now firmly lifted the Jayhawks out of the doormat of the Big 12. Fans of Kansas want to see improvements.
Heading into this season, there was a steady stream of hype flowing throughout the team, which was spearheaded by the fact that this was going to be the last run of quarterback Jalon Daniels. Daniels has well earned a hero status among supporters and was going to be an extra spark of motivation for Kansas to have an exceptional season.