NBC said the game, which was streamed exclusively on Peacock, drew an average of about 23 million viewers Saturday night. It reached about 27.6 million viewers in total and peaked at more than 24.6 million in the second quarter. Saturday was also Peacock’s largest day in the service’s history. It set a record with 16.3 million concurrent devices streaming.
NBC has started broadcasting select games only on Peacock this season, though Saturday’s game in Kansas City was the first playoff game that was exclusively on a streaming service — which is probably a big part of why the game set a record.
Arrowheadlines: Chiefs’ Wild Card game sets U.S. record for live-streamed event
