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University of Iowa Announces Partnership with SWARM Collective

As today’s era of college football athletics continues to dive further and further into the era of Name, Image, and Likeness, more and more schools, especially at the Division 1 level, are beginning to develop various initiatives aimed at aggregating and organizing NIL opportunities for student-athletes.

Many offer fans the opportunity to subscribe to a monthly contribution in exchange for access to special events, merchandise, etc., and those contributions are eventually funneled to athletes. Some initiatives require student athletes to complete service projects or fan outreach events, while others require athletes to simply be on the roster of a particular athletic team.