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Meet Jake Brend, who’s raised at least $60 for charity after making use of new NIL Laws

In the living room of Jake Brend’s five-bedroom apartment he shares with six other guys, a sign hand-painted by his step-grandmother’s sister’s ex-husband hangs on the wall with the message ”Brend: Start unknown, finish widely forgettable.”

A message made to remind Jake to always be exceptionally average has now become a prophecy. Before his now famous NIL skit - Brend was unknown to the world, working security at Big Earl’s Goldmine and trying to figure out what to do with his life.

But after he tweeted a minute long video that appeared by chance on the television station he also happens to intern at, he’s been lauded as an example of kindness and compassion across the nation.