Former Juventus midfielder Zbigniew Boniek said Cristiano Ronaldo is great for the Italian champions and Serie A following his arrival from Real Madrid.
Ronaldo sensationally swapped Madrid for Juve after leading the Spanish giants to a third successive Champions League title.
Since his big-money transfer in July, the five-time Ballon d'Or winner has scored three goals in seven appearances for Juventus.
"Cristiano Ronaldo is a great thing for Serie A," Boniek – now president of the Polish Football Association (PZPN) after winning the Scudetto and European Cup with Juve in the 1980s – said. "For marketing, merchandising and media rights.