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Why helping to sell Kurt Cobain's guitar is personal for Jim Irsay's family

INDIANAPOLIS - The cobalt blue Fender guitar stands tall in the rack, its silver strings tightly wound, the white pickguard glistening in the sun.

It's Kurt Cobain's guitar from the music video "Smells Like Teen Spirit." The former Nirvana star loved it so much that even though he made a tradition out of smashing his guitar at the end of each concert, he made sure to never smash this one. He wanted it to last.

Cobain died by suicide three years after recording the video with that guitar. Now, 28 years after his death, the Colts are teaming up with Julien's Auctions to sell it, with a portion of the proceeds going to a cause deeply ingrained in Cobain's identity: mental health.