You've seen those new Illinois football billboards around town featuring the cool images of Keshawn Vaughn, Wes Lunt and their teammates from an over-the-top angle. You're probably thinking it took weeks too come up with that plan and execute them. You'd be wrong.
"This stuff, no joke, happened over lunch at Hickory River," said Brad Wurthman, Illinois' associate athletic director for marketing and fan development.
This project is the latest in a string of acclaimed productions by the Illini Design team featuring Eddie Diazmunoz, Adam Marantz and Michelle Stenger. A billboard featuring football coach Lovie Smith was featured prominently in the heart of Chicago in April.