Houston Chronicle · Nov 17, 2020
Explaining the rebrand of the Houston Dynamo and Dash
The Houston Dynamo and Dash announced a rebrand of both teams Tuesday, which involves a slight tweak to the name and logos.
The organization, which owns the Dynamo, Dash and regional youth affiliates, will be known as the Houston Dynamo Football Club. The team will go by Houston Dynamo FC on first reference, and the team’s new logo reflects that moniker.
The name change reflects the evolution the club has experienced since starting as a single team in 2006 and growing into the Dash, youth academies and affiliates as well as fan groups.